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How Remote Working Can Make Your Business More Successful

Remote working

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The trend in remote working has gained immense popularity in recent years, accelerated by advancements in digital communication tools, the pursuit of work-life balance, and the global response to events such as the COVID-19 pandemic.

However more and more I’m talking to people who are being called back into the office, much to their dismay.

So why are companies calling their employees back? Is it distrust of the remote working environment or is it that they don’t understand the potential benefits to their employees?

While remote work offers a plethora of benefits to both businesses and employees, it is crucial to understand the reality behind this evolving work model.

Understanding the reality of remote working enables informed decision-making and effective adaptation to this transformative way of conducting business.

By embracing the possibilities of remote working, individuals and businesses can harness the positives, mitigate the negatives, and foster a productive, balanced, and sustainable remote work environment.

Let’s get into the detail.


The Pros of Remote Working


Having worked remotely for most of my working life I have felt the pros and been grateful for them. Let’s look at some of the pros now.


 Flexibility and Work-Life Balance


Ability to Set Personalised Work Hours:

Remote work empowers individuals to tailor their work hours according to their peak productivity times. This flexibility allows employees to optimise their schedules, fostering a better work-life balance.

I’m not an early riser so not having to commute meant that I didn’t have to get up at the crack of dawn. However, I’m also a bit of a night owl and most productive later in the day (I’m writing this at 01:58). So the company benefitted from me logging on and working productively in the evening.


Reduction of Commuting Stress:

Remote work eliminates the need for daily commutes, relieving employees of the stress associated with traffic, long travel times, and the unpredictability of transportation.

This reduction in commuting stress contributes to improved overall well-being.


42% of employed Americans would change jobs for another that offers the possibility of working remotely, but only 24% would switch jobs for a shorter commute. (Global Newswire)


Increased Productivity


Elimination of Office Distractions:

Working remotely provides an environment free from many common office distractions. Without the constant interruptions and noise, employees can focus more intently on their tasks, leading to increased productivity and efficiency.

A Gallup survey discovered that employees who work mostly remotely are 31% more likely to strongly agree that they make more progress in their workday than their less remote counterparts.



Access to a Comfortable and Personalised Workspace:

Remote workers have the luxury of creating a workspace tailored to their preferences.

This personalised environment enhances comfort and concentration, promoting a conducive atmosphere for sustained productivity.


Cost Savings


Reduced Commuting Expenses:

Remote work translates to significant savings on commuting-related costs, including fuel, public transportation fees, and vehicle maintenance.

This financial relief contributes to the overall economic advantages of remote employment.


Potential for Lower Living Costs in Different Locations:

The flexibility of remote work allows employees to choose where they live, potentially in areas with lower living costs.

This freedom can lead to substantial savings on housing, utilities, and other associated expenses.


Reduced business expenses:

Remote working means that expensive commercial property is no longer required. Relocating to smaller premises or hiring venues for meetings reduces business costs


Improved Employee Satisfaction


Greater Job Satisfaction:

The autonomy and flexibility associated with remote work contribute to increased job satisfaction.

Remote employees often thrive when given a degree of autonomy in their work. Trusting team members to manage their tasks independently can boost morale and motivation.

Employees appreciate the ability to balance work and personal life, leading to a more positive outlook on their overall work experience.


Companies that support flexible hours and remote working conditions have a 25% lower employee turnover rate. (Manila Recruitment)


Additional Benefits


Access to a Diverse Talent Pool:

Remote work opens the door to a more diverse talent pool as geographical constraints are minimised.

Companies can tap into a global workforce, bringing in varied perspectives and skills.


37% of employees would quit and take a new job that allowed them to work remotely part of the time. (Gallup)


Environmental Impact:

With fewer employees commuting to a central location, remote work contributes to a reduction in carbon emissions and environmental impact, aligning with sustainable practices.


Embracing these advantages, remote work has become a transformative force in the modern workplace, offering a dynamic and flexible approach to professional life.


Cons of Remote Working


Remote working is not for everyone though. There can be challenges for both employees and managers. Let’s look at some of the cons now.


Isolation and Loneliness


Lack of Face-to-Face Interaction with Colleagues:

Remote work often means missing out on the interpersonal connections fostered in a traditional office setting. The absence of face-to-face interactions may lead to feelings of isolation and hinder team cohesion.

Remote work may hinder spontaneous collaboration and idea-sharing that often occurs in a physical office setting.

Despite physical distance, remote team members benefit from team-building activities and opportunities for social interaction. Managers can organise virtual events, casual chats, or collaborative projects to foster a sense of camaraderie and strengthen team bonds.


Potential Impact on Mental Health:

Prolonged isolation can have a detrimental impact on mental health.

Without regular social interactions, remote workers may experience feelings of loneliness, stress, and a sense of disconnection from their colleagues and the broader work community.


Recognition and Feedback:

Recognition for achievements and constructive feedback are vital for remote team members.

Acknowledging their contributions and providing feedback on performance helps remote workers feel valued and connected to the larger goals of the team and organisation.


Related reading:Why Reward and Recognition Matters More Than You Think


Communication Challenges


Dependence on Digital Communication Tools:

While digital communication tools facilitate remote collaboration, over-reliance on them can lead to information overload and communication fatigue.

The constant barrage of emails and messages may contribute to a sense of overwhelm.

Managers should ensure that remote team members have access to the necessary technology, tools, and infrastructure to perform their duties efficiently. This includes providing secure and reliable communication tools, project management platforms, and technical support when needed.


Misinterpretation of Tone and Context in Written Communication:

Nuances in communication, such as tone and context, can be challenging to convey accurately through written messages.

This may lead to misunderstandings, misinterpretations, and potential conflicts among remote team members.


Work-Life Boundaries


Difficulty in Separating Work from Personal Life:

The blurred lines between work and personal life can make it challenging for remote workers to establish clear boundaries.

The absence of a physical separation between the home and the workspace may result in a constant feeling of being on-call.


Limited Career Advancement Opportunities:

Remote workers may feel less visible or have limited access to networking opportunities, potentially impacting career advancement and professional development.

Offering opportunities for professional growth and development is crucial for remote team members.

This can include access to training programs, skill-building workshops, and mentorship opportunities, demonstrating a commitment to the long-term career progression of remote employees.


Potential for Overworking and Burnout:

Remote workers, without the typical cues of office closure, may find it difficult to “clock out.”

This lack of clear delineation between work hours and personal time can contribute to overworking, burnout, and a decline in overall well-being.


Related Reading: The Best Way to Avoid Burnout at Work


Technology and Security Concerns


Dependence on Technology with Potential Technical Issues:

Remote work relies heavily on technology, and technical issues such as internet outages, software glitches, or hardware failures can disrupt workflow and productivity.

The frustration associated with these challenges may impact job satisfaction.


Security Risks Associated with Remote Access:

The increased use of remote access tools poses potential security threats.

Remote workers accessing company networks from various locations may be more vulnerable to cyberattacks, data breaches, and other security risks.


Understanding and addressing these challenges are vital for individuals and organisations aiming to navigate the complexities of remote work successfully.

Striking a balance between the pros and cons is key to cultivating a healthy and sustainable remote work environment.


Striking a Balance Between the Pros and Cons


As remote work becomes an integral part of the modern work landscape, finding the delicate equilibrium between its advantages and challenges is crucial for sustained success.

Here are key strategies to strike that balance:


Establishing Clear Communication Channels


Regular Team Meetings and Check-ins:

Establishing a routine of regular team meetings and check-ins is paramount for maintaining strong communication within a remote team.

Scheduled video or voice calls provide a platform for discussing work progress, addressing concerns, and fostering a sense of unity.


Utilising Video Conferencing for a More Personal Touch:

While written communication has its merits, the personal touch of face-to-face interactions is invaluable. Utilising video conferencing tools enables team members to connect on a more human level, enhancing understanding and reducing the sense of isolation.

It’s important that team members feel that their managers are accessible and responsive. Being available for questions, concerns, or guidance helps remote team members feel supported and valued.


Setting Boundaries


Creating a Designated Workspace at Home:

Designating a specific area in the home as a workspace helps delineate professional and personal boundaries.

This physical separation signals the start and end of the workday, reducing the risk of overworking and enhancing focus during designated work hours.


Establishing Specific Work Hours to Maintain a Routine:

Defining and adhering to specific work hours establishes a routine that contributes to work-life balance. It ensures that remote workers have dedicated time for professional responsibilities while also allowing for a clear transition into personal time.

It is important not to send or respond to emails outside of working hours. Studies have shown that employees feel compelled to respond and this will encroach on their work-life balance.


Related reading: Tips to avoid wfh burnout


Defined Expectations and Goals:

Clearly defined expectations and goals are crucial for remote team members to understand their roles and responsibilities.

Managers should provide detailed project briefs, set realistic deadlines, and ensure that team members have a comprehensive understanding of their individual and collective objectives.


Fostering Team Building


Virtual Team-Building Activities:

Despite physical distances, team building remains an essential aspect of remote work culture.

Engaging in virtual team-building activities, such as online games, collaborative projects, or virtual celebrations, helps build camaraderie and a sense of belonging among team members.


Encouraging Collaboration and Social Interaction:

Actively encouraging collaboration through virtual platforms fosters social interaction among team members.

Tools for instant messaging, discussion forums, and shared virtual spaces contribute to an environment where ideas flow freely, promoting a collaborative spirit.


Regularly Assessing and Adapting Policies


Acknowledge that the remote work landscape is dynamic.

Regularly assess policies and procedures. Gathering feedback from team members, and adapt strategies to ensure they remain effective in promoting a balanced and thriving remote work environment.


Additional Strategies


Encouraging Flexibility:

Recognise that everyone’s optimal work style may differ.

Allowing for flexibility in work hours and task management accommodates diverse preferences and maximizes productivity.


Providing Mental Health Support:

Prioritise mental health by offering resources, support, and initiatives that address the unique challenges remote workers may face, fostering a holistic approach to employee well-being.

By implementing these strategies, individuals and organisations can navigate the nuances of remote work, optimising its benefits while mitigating potential challenges.

The key lies in proactively addressing the unique aspects of remote work through thoughtful communication, boundary-setting, and a commitment to fostering a cohesive and collaborative virtual work culture.



In the ever-evolving landscape of work, the shift towards remote employment has brought about a myriad of opportunities and challenges.

As we reflect on the pros and cons of remote working, it becomes evident that embracing this transformative trend requires a nuanced and balanced approach.

On one hand, the flexibility and enhanced work-life balance afforded by remote work empower individuals to optimise their productivity and well-being.

The cost savings, increased job satisfaction, and access to a diverse talent pool further contribute to the appeal of this dynamic work model.

However, it is essential to acknowledge the cons – from the potential for isolation and communication challenges to the struggle with work-life boundaries and security concerns.

Each of these aspects underscores the need for deliberate strategies to navigate the intricacies of remote work effectively.


Emphasis on the Need for a Balanced Approach


Striking a balance between the advantages and drawbacks of remote work is paramount for long-term success.

Establishing clear communication channels, setting boundaries, and fostering team building are integral components of this equilibrium.

By acknowledging the challenges and proactively implementing solutions, individuals and organisations can create an environment where remote work flourishes without compromising the well-being and productivity of the workforce.


In conclusion, the remote work revolution is not just a trend but a transformative force reshaping how we perceive and engage in work.

Through a balanced and adaptive approach, individuals and businesses can harness the benefits of remote work while mitigating its challenges, creating a workplace that is not confined by physical boundaries but united by shared goals, effective communication, and a commitment to the well-being of all.

As we navigate this journey, let us not merely adapt to change but strive to thrive in the dynamic and ever-evolving landscape of remote work.


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Suzanne Powell

Suzanne Powell

Business Consultant

Welcome to Simple Business Transformation. the one stop shop for anyone wanting to grow their business.

Suzanne Powell

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